Phizz-whizzing new branding for the world's No.1 storyteller, Roald Dahl! Exciting, bold and instantly recognisable with Quentin Blake's inimitable artwork. THE BFG is the well-loved story of a big friendly giant who spirits a child out of bed to the land of the child-eating giants. Every night, when the world is sleeping, big gruesome giants guzzle up whoppsy-whiffling human beans.